Additional Documentation
As most entrepreneurs are aware, the sale of a portion of the equity in a company is among the most common ways to raise expansion or growth capital. It is also among the most challenging. The complexity of state and federal securities laws which control the methods and means of approaching investors, have given rise to a wide range of types and forms of private offering and self underwriting documents.
What is not commonly recognized, however, is that the appearance and presentation of the documentation used is of paramount importance in a successful outcome. After all, professional investors are just as succeptable to "good advertising" as the rest of us.
Fogleman, Rich & Rose have been at the forefront of recent trends which coordinate and compliment the "attractiveness" of private offering documentation without compromising the legal structure or proper disclosures of risk. Very often, this can be accomplished by using the Business Plan as a foundation, then properly "wrapping" the salient details of the Plan in a "legal form".
After our Initial Analysis, and, if your advisors recommend, the creation of a Private Placement (or Private Offering) Document, is most easily done concurrent with the production of a Business Plan.
Fogleman, Rich & Rose Consultants have had significant experience in producing most common forms of private offering and self-underwriting documents. We will work directly with your attorney and/or your designated Corporate Securities Counsel and your accounting firm and/or independent auditing firm to produce a legal, attractive, matching Document to solicit for Private Investment Capital.
Other Documents which can be produced at the same time include: Market Maker Bulletins, [also called "Broker/Dealer Ticklers"], Term Debt and Convertible Debt Instruments [Debentures], etc.) If you are desirous of dramatic growth and are considering the ways and means for privately financing expansion, remember that persuasive and attractive documentation most often lies at the heart of successful private capital acquisition.
"Wooing" the Investor
